Coca-Cola Ireland launches €125k 'Thank You Fund' for 2013

Coca-Cola Ireland today launched the 2013 Coca-Cola Thank You Fund (The Fund). The Fund, now in its third year, is once again making €125,000 available to eligible non-profit organisations on the island of Ireland. The Fund is inviting applications from non-profit organisations, charities and community groups who are seeking support to develop new and innovative projects or initiatives that encourage communities to lead more balanced, healthy and active lives. Entries are open from today until Friday 19th July 2013 and applications can be submitted on www.coca-cola.ie/thankyou.

The Fund is supported by The Federation of Irish Sport, The Wheel and The Northern Ireland Council for Voluntary Action (NICVA). The Fund is seeking proposals from organisations who take an innovative approach to encouraging communities to lead more balanced, healthy and active lifestyles. Taking a balanced approach to nutrition as well as incorporating activity and exercise into daily routines is vitally important for the health of the nation. This year The Fund is specifically looking for interesting new projects which are promoting innovative approaches to nutrition and activity which could have the potential to be scaled and rolled out across numerous communities.

A total of €125,000 is available this year for distribution through the The Fund. The overall winner will receive €25,000 and a further ten organisations will receive €10,000 each. The projects selected will represent best practice and will serve as a model for other communities wishing to implement similar programmes. Applicant organisations will be required to provide details on the reach and impact of their proposed project, as well as the innovative aspect which will capture the imagination and interest of the local community and encourage them to become involved.

In 2012 the winner of the main award of €25,000 was The Irish Olympic Handball Association (IOHA). The IOHA applied for funding to introduce the concept of Street Handball to communities across Ireland. Their entry focused on introducing 10,000 new people to Street Handball and the training of 200 teachers and youth group leaders across Ireland who would be able to make this vision a reality in Irish communities. Other organisations were awarded €10,000 in funding for their initiatives which included the creation of a new well-lit outdoor walking track in the grounds of Ballyduff Football Club in Co. Waterford; a dancing programme by Cois Ceim Dance Theatre in Dublin, Fortwilliam & Macrory Presbyterian Church in Belfast and a boxing programme focussing on females developed by Ballina Boxing Club, Co. Mayo.

Erica Roseingrave, Public Affairs and Communications Manager, Coca-Cola HBC Ireland, said: “Today we are inviting community-based non-profit organisations to take the opportunity to apply to the Coca-Cola Thank You Fund. We are keen to support projects that are new and take an innovative approach, and will engage people who may not be involved in sports and other activity-based hobbies at the moment as well as those that seek to highlight the importance of a balanced diet. The Fund also aims to recognise the enormous contribution made by organisers and volunteers each week across the country through worthwhile initiatives, and to maximise the effectiveness of their work through targeted financial support from Coca-Cola.”

The Coca-Cola Thank You Fund was formed in 2011 on the occasion of the Coca-Cola Company’s 125th anniversary and has seen €125,000 donated to non-profit organisations throughout the island of Ireland each year since. The Fund began as a way for Coca-Cola to say ‘thank you’ to the people of the island of Ireland for their loyal custom, and has since developed into a valued support mechanism for non-profit organisations.

The Fund will accept applications from today, 27th May, 2013, until 19th July, 2013. All applications should be submitted via the Coca-Cola website: www.coca-cola.ie/thankyou. After the closing date, a judging panel, which will include representatives from The Federation of Irish Sport, The Wheel, NICVA and Coca-Cola, will convene to agree on a shortlist of 45 organisations which will be published on the Coca-Cola website on September 1st, 2013. The public will then be asked to vote on who should be selected. 50% of the final decision will derive from the public vote and 50% will be determined by the expert judging panel. The winners will be announced in November 2013.

To find out more about The Fund, or to submit an application, please visit www.coca-cola.ie/thankyou.

Motorcycling- Best World Supersport Result for Jack Kennedy & Rivamoto at Donington

Rivamoto Honda and Jack Kennedy produced their best World Supersport championship result with a determined ride to 6th position in the 5th round of the championship at Donington Park this afternoon.

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The result is all the more satisfying after the whole team worked flat out to solve a small fuelling problem which was uncovered in the morning warm up.

 

After battling hard for the podium in the early stages, Kennedys’ charge forwarded was hampered slightly by arm pump which prevented a last lap attack. Nevertheless Jack has once again shown his speed and both he and the team are delighted to have secured today’s result, their career best to date.

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The team’s other rider Edik Blokhin retired from the race when he overheated the clutch at the start but is looking forward to the next race in Portugal in a fortnight.

Jack Kennedy – 6th position: “It was a good battle throughout the race. I’m really happy to get our best result in World Supersport here at Donington. I gave it my all and the Rivamoto Honda worked brilliantly. Arm pump towards the last couple of laps kind of stopped me from trying something at the end but it’s a great result and I want to thank the whole team. Roll on Portimao.”

motorcycle3Jeremy McWilliams – Team Manager: “We are all delighted with the result. We were up against it after the problem in the warm up but the whole team worked hard to give us the best chance. It was nerve wracking so close to the race as we needed to test Jack’s bike just before lining up on the grid. It’s not ideal riding with no morning warm up session to check changes and tyres, but once again Jack did a great job. In light of everything, I am really happy to get today’s result which is the best for team Rivamoto in World Supersport. Jack barely puts a foot wrong which is all we can ask for.”

Today’s result maintains Jack’s 9th position overall in the World Championship standings after 5 races.

Federation of Irish Sport Conference 2013- 21st May, Guinness Storehouse

The inaugural Federation of Irish Sport Conference was held on Tuesday 21st May 2013 and saw a coming together of representatives of Ireland’s sporting community at the Guinness Storehouse. Over 40 sports were represented at the event and distinguished guests also included the Department of Transport, Tourism and Sport, the Irish Sports Council and the National Sports Campus Development Authority.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

RTE’s Jacqui Hurley was MC for the event and the keynote address was delivered by Sir Keith Mills. The Federation of Irish Sport also took the opportunity to launch its new five year Strategic Plan which has as its central theme the potential of sport to contribute to a better Ireland. A lively panel discussion followed closing the session.

The conference finished off with a drinks reception and dinner for the delegates giving all present an opportunity to cement existing relationships and support new ones. The conference was supported BHP, Coca-Cola, Diageo, IPB and Shared Access with a number of exhibitors also attending.

The Federation’s aim for the conference was to bring representatives from the sporting community together as well as create some positivity around the potential of sport for Ireland.  It was highly appropriate therefore that, Sir Keith Mills who served as Deputy Chair of the London Organising Committee for the 2012 Olympic and Paralympic Games and who more recently set up his own foundation, Sported, which looks to change the lives of Young People Through Sport, used his address to focus on  ‘working together in sport’.

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Sir Keith Mills emphasised the need for sport to demonstrate to stakeholders both public and private “why sport is important.” In particular, he stated the need to produce hard evidence of the social and economic benefits of sport as failing to do so will ensure that sport will continue to be bottom of the political agenda. He argued that there is a real need to prove to all funders that ‘prevention is better than cure’ and that investing in sport will have huge economic and social benefits.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sir Keith referenced recent work of his own foundation Sported in this regard. Sported assists some 2,500 clubs across the UK including 150 in Northern Ireland which, look to use sport as tool to transform the lives of disadvantaged children. In particular, he referenced the recent results of a three year research project into sport for development which found that such work reduced the risk of young people becoming involved in alcohol and drugs misuse by 19%, in crime and anti-social behaviour by 15% and in improving health and well-being by 14%. The report also found that up to £4,000 per young person is saved by using sport as an intervention to tackle social problems. This evidence he said was crucial in Duetsche Bank coming on board as the foundation’s first corporate partner with the work of the foundation to date having been supported in its entirety by Sir Keith himself.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sir Keith then used his experience first in winning the bid and then in delivering the London Games to demonstrate the importance of working together. In relation to the London Olympic and Paralympic Games bid process, Sir Keith outlined that in 2003 the UK were not in a good place to even make a bid. 13 other countries were bidding so it was a hugely competitive environment.  Previous British bids had not had all the stakeholders behind the bid and the challenge therefore was to get all the bodies namely, government, the sporting agencies and indeed, the cultural sector to come together. Indeed, he said that the IOC feedback on why London was successful over the fancied Paris Bid was that the UK presented a united front. This was in contrast to the French where there were evident divisions between the French Olympic Committee and the Ministry for Sport.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sir Keith also addressed the challenge of raising corporate support for sport. He reference the £1 billion secured from corporate partners for the Games but said the challenge for sport is to seek to maintain corporate funding in the aftermath of the Olympic and Paralympics. He talked about a project he was involved with called the ‘British Sports Marketing Bureau’ which would provide sporting bodies with the opportunity to pool commercial rights with a view to attracting an increased amount of corporate support for sport.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sponsorship he noted had moved away from branding. One of the big lessons from the corporate investment for the London Games was the need for businesses to be sure that the investment would deliver on their corporate objectives. He reference BT’s investment of over £100 million which was aligned to their transition from a landline to broadband provider and the reality that the communications hub at Olympic Park would allow them to demonstrate to clients the quality of their produce and service in the most demanding of environments.

He also referenced the recent Premier League broadcast deal worth over £5 billion which sees the League sell their rights collectively with even the biggest sports brand in the world, Manchester United  believing that by coming together with its “competitors” created a bigger opportunity than choosing to go it alone. Despite this and the reality that the creation of a British Sports Marketing Bureau would not inhibit sports from continuing to sell their rights individually support for the project from a number of sports bodies remained under discussion.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sir Keith said he felt an element of this was that sport traditionally worked in silos. However, he feels that a cultural shift towards working more collaboratively as a sector would provide greater opportunities for sport collectively as well as facilitating the movement of sport up the political agenda. He said that he was working to see the UK government adopt a National Sports Strategy that would facilitate the bringing together of different government departments impacting on sport to deliver real change by working together – not something that government departments have traditionally done.

A full video of Sir Keith’s address can be viewed here

Alistair Gray followed Sir Keith to the podium and spoke about the ‘journey’ towards the publishing of the Federation’s new Strategic Plan and went through his long association with sport in Ireland stretching back to 2001. His work includes developing a High Performance Strategy for Irish Sport and working with the FAI, Cricket Ireland, the IRFU and Irish Boxing in developing various strategic reviews.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Alistair spoke about how sport in Ireland has progressed from being underdeveloped and underfunded before the establishment of the Irish Sports Council in 1999 to a position of achieving its best ever performance at the Olympics and increasing participation rates more recently.

He outlined how the Federation had made a similar journey from early beginnings in 2002 to more recent success in establishing Just Sport Ireland and the bringing of sport together in respect of the “Sport Matters” Campaigns.  In assisting in the development of the Federation’s new strategic plan he outlined the wide and significant consultation process that had involved the member organisations, key stakeholders such as the Irish Sports Council and the Department of Transport, Tourism & Sport as well as a “Vision Event” at which people from the media, sports industry and business were invited to attend.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Alistair concluded that he felt there was a special role for the Federation in bringing sport together on issues that would be of benefit to sport as a whole and ensure that the full potential of sport was maximised for the betterment of Irish Society.

A full video of Alistair’s presentation can be viewed here

Sarah O’ Connor, CEO of the Federation of Irish Sport then outlined the contents of the Strategic Plan in which the Federation sets out its vision to “to provide dynamic and effective voice for Irish Sport, promoting the value of sport to Ireland whilst providing outstanding representation and services to members.”

Sarah said that the Plan set out five Goals namely;

  1. To ensure that sport is recognised and use by government as a key tool in the creation of a better Ireland
  2. To increase the operational effectiveness of our members
  3. To be the independent and authoritative voice of Irish Sport
  4. To raise public awareness of the contribution of sport and the work of our members to Irish Society; and
  5. To strengthen resources through strategic partnerships

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

She then went on to outline a number of initiatives that the Federation would look to develop and initiate to facilitate the achievement of these goals. This includes the development of the Sport Matters Campaign beyond funding to other issues impacting on sport, the on-going development of the Federation’s public affairs function to include the establishment of a Friends of Sport Group within the Oireachtas, the development of media relations given the challenge of engaging the media on the wider impact of sport away from the “sporting activities”, the development of relevant group purchasing scheme such as the group insurance program which, to date has achieved savings of 23% on average for sporting bodies and the growth of services such as Just Sport Ireland.

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Sarah also stated it is intended that the Conference would develop into an annual event which would serve as the culmination of a year round events programme including peer networks and relevant award schemes. The Federation also will look to serve as a bridge between sport and the business as well as the rest of the not-for-profit community with involvement in Coca-Cola’s thank you fund for example evidence of some progress on this to date. Sarah also highlighted the need for the Federation to be as well run an organisation as possible.

The Federation hoped that by 2017 significant progress would have been made in ensuring sport lay at the heart of government policy. Evidence of this would be a National Strategy around Sport but that this could only be achieved through sport coming together.

A full video of Sarah’s presentation can be viewed here

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The theme of the panel discussion centred on ensuring ‘that sport is recognised by Government as a key tool in the creation of a better Ireland’ and was expertly hosted by Jacqui Hurley. Sir Keith spoke again about the importance of sport coming together as a group to put forward its views to government and indeed the Department responded positively to this suggestion from the floor. It was felt that key issues of common ground across all sporting bodies, such as Charitable Status for sport, should be presented to government through the Federation as the definitive ‘voice of Irish Sport’.

The full panel discussion can be viewed here

Conference Materials

 

Sir Keith Mills at the Inaugural Federation of Irish Sport Conference

Partners and Exhibitors

The event was made possible by the generous support of our partners: BHP Insurances, Coca-Cola Hellenic, Diageo Ireland, IPB Insurance, Shared Access.

We would also like to thank our exhibitors: Auxilion, BHP Insurances, CI Structures, Crowne Plaza Hotel Blanchardstown, Future Fit, McSport, MyClubFinances, OSK, Print Depot, Shared Access, and 2into3.

Funding Irish Sport- Can Philanthropy Play a Role

2into3 have published a report entitled ‘Funding Irish Sport- Can Philanthropy Play a Role’, in collaboration with the Federation of Irish Sport. The Federation, along with a number of other bodies, has called for sport to granted charitable status given that sport meets many of the purposes outlined as charitable in the Charities Act, 2009 including the advancement of community welfare, the promotion of voluntary work, the promotion of health and the integration of those that are disadvantaged. Such a development would also follow similar moves in the United Kingdom where amateur sport now enjoys charitable status.

The existing status quo places sport at a distinct disadvantage when it comes to fundraising and indeed, the sourcing of philanthropic funding when compared to the rest of the not for profit community. The forthcoming  National Giving Campaign should provide ample opportunity for sporting organisation to boost their philanthropic income – an opportunity that would be enhanced by the granting of charitable status for sport.

The report details the recent fall off in government investment in sport, makes comparisons with other countries where a tradition of philanthropic support for sport has been established and sets out a number of key recommendations that are detailed below. These include:

1) Fundraising, in particular from philanthropic sources, needs to be increasingly incorporated into funding models. State support and funding for sport should not be relied year on year – in 2011 the ISC received an investment package of €46.87, this decreased to €44.49m in 2012 yet has once again dropped to €43.2m for 2013. Organisations should develop fundraising strategies, in alignment with the needs and nature of their organisation.

2) All sporting organisations should collaborate and argue for the inclusion of sports in the 2009 Charities Act. The “charitable purposes” mentioned in the Act clearly relate to sport, and the potential benefits inclusion could have should be clearly illustrated.

3) There should be some consideration towards setting up a National Sports Foundation. Both the UK and US, among others, have found success in such organisations.

4) Sporting organisations need to play on and utilise national initiatives such as the National Giving Campaign. A clear message needs to be developed as to why sport is a charitable cause, and this message needs to be widely portrayed.

A full copy of the report can be downloaded here

Basketball Ireland Annual Report published- Sponsorship income up 63.5% from 2010 figure

Basketball Ireland’s 2012-2013 Annual Report was published on 21st May.

Some key facts to note in relation to their strategic objectives:

  • Participation numbers by girls schools in the National Cup jumped by 33% between 2010 and 2012, from 89 to 119 teams.
  • Commercially, sponsorship income for 2012/13 is 63.5% up on the 2010 figure.
  • Number of registered coaches increased from 297 to 555 from 2010 to 2013 (+87%)
  • Numbers of referees were up from 402 to 608 (+51%) and table officials jumped from 163 to 477 (+193%).
  • Entries in the Schools National Cups increased by 22% between 2010 and 2012, from 187 to 228 teams.
  • Between 10,000 and 12,000 young children have had their first experience of basketball through the Mini-Basketball in primary schools initiative in the last 12 months.
  • The establishment of a business-orientated Board which prioritises governance, compliance and accountability has established great confidence among third parties in dealing with Basketball Ireland.
  • Integration- A milestone was passed with the admission of Dublin Inter into the Men’s Super League, the highest level, in 2012/13 season. Dublin Inter are drawn largely from the Lithuanian community and it is hoped that this development will grow a stronger connection to Basketball Ireland.

Read more here

Article in Sport for Business

Federation of Irish Sport Conference- Streamed Live Tuesday 21st May, watch videos here

THE EVENT WAS STREAMED LIVE BY LIVESTREAM DIGITAL, on Tuesday 21st May

Watch the conference contributors and debate here:

Part 1 – Sir Keith Mills, keynote speech, ‘working together in sport’  – http://youtu.be/i4CL407pSQI
Part 2 – Alistair Gray, Renaissance, Strategic Plan, ‘the journey’ – http://youtu.be/nxMggfYVhiQ
Part 3 – Sarah O’ Connor, CEO, Strategic Plan, ‘document and objectives’- http://youtu.be/hiQ0Sgjkya4
Part 4 – Panel Discussion, with speakers including Darren O’Neill – http://youtu.be/twYZqxWTzyg