We are proud presenters of the 20×20 campaign
The 20×20 Campaign ran Oct 2018 to Oct 2020 and while the message lives on, the campaign has come to a close.
20×20 is a campaign aimed at creating a measurable cultural shift in the presentation and perception of Women’s sport in Ireland. It is a broad-based approach with three key metrics in mind to boost media coverage, attendance at key events and participation each by 20 per cent between now and 2020.
WHAT WE’RE DOING
20×20 is an all-inclusive movement to shift Ireland’s cultural perception of women’s sport by 2020 with:
• a 20% increase in media coverage of women in sport
• a 20% increase in female participation at all levels of sport
• a 20% increase in attendance at women’s games and events
Everyone can help accelerate progress in this country by pledging to do just one small thing to help start this giant shift for female sport. Whether you’re a teacher who can help create greater parity and opportunities for girls, a journalist who can help increase visibility of female athletes and competitions, a parent who can attend a match or a person who can simply encourage a young woman to get involved in sport, we need you to show your stripes because if she can’t see it, she can’t be it.
International Sportswoman of the Week
Our International 20x20 Women in Sport Award this week goes to one of our own for her fantastic achievements on the international stage. Roisín Lynch who stood on not one, but two championship podiums this summer. This inspiring 70 year old triathlete won silver at...
Member Monday’s – Ice Hockey Association
As part of the on going 20x20 movement presented by the Federation, the Irish Ice Hockey Association's goals for female hockey this year are as follows: Promote female ice hockey in Ireland Increase the amount of female members within the association by 20% Both of...
20 Questions with Ciara Mageean
27-year-old Ciara Mageean, hails from Portaferry, County Down is a middle-distance International athlete competing in the 800m and 1500m. Ciara won a European bronze medal in 1500in 2016, after coming back from a severe ankle injury when she unable to compete or train...