We are proud presenters of the 20x20 campaign
20×20 is a new campaign aimed at creating a measurable cultural shift in the presentation and perception of Women’s sport in Ireland. It is a broad-based approach with three key metrics in mind to boost media coverage, attendance at key events and participation each by 20 per cent between now and 2020.
WHAT WE’RE DOING
20×20 is an all-inclusive movement to shift Ireland’s cultural perception of women’s sport by 2020 with:
• a 20% increase in media coverage of women in sport
• a 20% increase in female participation at all levels of sport
• a 20% increase in attendance at women’s games and events
Everyone can help accelerate progress in this country by pledging to do just one small thing to help start this giant shift for female sport. Whether you’re a teacher who can help create greater parity and opportunities for girls, a journalist who can help increase visibility of female athletes and competitions, a parent who can attend a match or a person who can simply encourage a young woman to get involved in sport, we need you to show your stripes because if she can’t see it, she can’t be it.
This International Women's Day 20x20 are calling on all to #ShowYourStripes and pledge your action to support women and girls in sport. This call is for everyone - NGBs, Athletes, Coaches, Clubs, Participants, LSPs, Schools and the public. There are so many ways to...read more
President Michael D. Higgins announces his support of 20×20 at reception of All Ireland winning Cork Camaogie Squad
Speech by President Michael D. Higgins at the Reception for the Cork Camogie Team 2018 All Ireland Winners Áras an Uachtaráin Tuesday, 19th February 2019 A Dhaoine Uaisle, agus a Chairde Gael, Is cúis mhór áthais dom fíorchaoin fáilte a fhearadh romhaibh go léir chuig...read more
Investec has, today, launched the inaugural Investec 20x20 Media Awards, to recognise and reward excellence in Irish journalism focused on Women in Sport. Investec is a proud sponsor of 20x20, an initiative presented by The Federation of Irish Sport which calls on the...read more