We are proud presenters of the 20×20 campaign
20×20 is a new campaign aimed at creating a measurable cultural shift in the presentation and perception of Women’s sport in Ireland. It is a broad-based approach with three key metrics in mind to boost media coverage, attendance at key events and participation each by 20 per cent between now and 2020.
WHAT WE’RE DOING
20×20 is an all-inclusive movement to shift Ireland’s cultural perception of women’s sport by 2020 with:
• a 20% increase in media coverage of women in sport
• a 20% increase in female participation at all levels of sport
• a 20% increase in attendance at women’s games and events
Everyone can help accelerate progress in this country by pledging to do just one small thing to help start this giant shift for female sport. Whether you’re a teacher who can help create greater parity and opportunities for girls, a journalist who can help increase visibility of female athletes and competitions, a parent who can attend a match or a person who can simply encourage a young woman to get involved in sport, we need you to show your stripes because if she can’t see it, she can’t be it.
Our International 20x20 Women in Sport Award this week goes to all the women who every day volunteer their time and expertise all over the world to ensure that sport happens in every country on the planet, Women who ensure that young girls ,and indeed in many cases...
20x20: Questions with Leona Maguire 1. What's your first memory of sport as a child? From a young age I remember going to all sorts of GAA club matches and Cavan county games with Dad to cheer on the boys in blue. I was about five when I remember watching Sonia...
Our International 20x20 Women in Sport Award this week goes to an Irishwoman who in all likelihood will be competing in the Tokyo Olympics next year wearing the green and golf of her adopted Australia. She is marathon runner Sinead Diver who last weekend once again...